Autism Society Brochure

The Autism Society is one of the nations largest autism awareness organizations. After years of outreach and fundraising the organization was ready to revise its marketing material used to generate support and awareness for a complex issue. They came to use to help them establish a new visual language that would act as a building block for future material. Our solution was to begin with helping them to refine the content. By reducing the amount of information overall, we were able to highlight valuable material and create a more impactful tool. We then provided color palette options and a new typographic system. We also applied variations of a puzzle shape to highlight the use of the puzzle icon used by many autism organizations to reference the complexity of Autism Spectrum Disorder.